KOAT Celebrate New Mexico: Made Here

This project was an on-air and social media campaign for KOAT in Albuquerque, New Mexico. Alejandra Ramos, one of our graphic designers, designed the logo. I then animated the logo, created the key art, and animated the toolkit. I made all the assets for the toolkit in 1920x1080, 1080x1080, and 1080x1920 resolutions to ensure compatibility across all social media platforms. My family is from New Mexico, so this project held special significance for me, and I had a great time animating it!